Every business needs Birdeye Use Cases and Deployment Scope - We survey every single customer through Birdeye, whether they make a big ticket purchase, replacement parts, apparel, or have their equipment serviced or repaired. Pros - Multi-channel surveys -Automation -Review generation Cons - No Messenger integration with popular SMS tools like Front -Cannot use your business phone numbers -Expensive -No integration with marketing stack to segment contacts based on promoter status -Inability to use NPS scale in disposition check Likelihood to Recommend - Great for brick and mortar or online-only businesses alike. Build your SEO by piling on the reviews from all your happy customers, and quickly address issues from unhappy customers. We have found that surveying customers through Birdeye has helped us to discover issues we needed to fix in our business processes, and also diffused unhappy customers before they flamed us online. That is GOLD. If your business already has more than 1,000 online reviews, you might not need this tool. Users and Roles - Birdeye is mostly automated, so it doesn't require lots of people using it. We haven't yet begun the in-store surveying on it, but that's next. We will set up kiosks, as well as equip our sales team with tablets they can use to gather reviews. I prefer to manage the app so I can also be in tune with problems in the business, wherever they arise. Return on Investment - Positive social proof -Quantity of online reviews -Raised overall review average Alternatives Considered - Podium - We selected Birdeye because the feature set was almost identical, but Birdeye was more cost effective. Still expensive, but not as expensive as Podium. Other Software Used - Segment, Hull, dotMailer

BirdEye has helped our business double it's reviews. Very effective!